Room for growth in trying times

While the COVID-19 pandemic is causing an undeniable impact upon the Australian economy, the rail industry is continuing to play its vital part in moving people and goods around Australia.

During these times, Rail Express will continue to deliver timely news and industry insights to our audience of rail professionals. Rail Express is the only publication dedicated to the rail industry that is publishing daily briefs as the story evolves. Our email newsletter database and online page views have been experiencing substantial growth over the past months, and we will endeavour to ensure that they continue to do so, even as disruption occurs.

Already, we have seen significant interest in how the rail industry will continue to be the lifeblood of Australia’s logistics supply chain. We have spoken with our key industry associations and partner organisations to understand that in fact, the demand for key rail services, particularly in the freight sector, is growing, with the resulting need for suppliers of equipment and services to continue to engage with the industry.

In addition, the growing government stimulus packages have a direct impact upon organisations working in the rail industry, many of whom are looking for the stimulus to go further so they can continue to meet the demand for mobility.

Finally, when the initial impacts of the virus subside, the rail industry will be continuing to grow as infrastructure spending is adopted by governments as a way to kickstart the economy.

More than ever, Rail Express is the resource that the Australasian rail industry turns to. The publication is continuing to grow in both print and online to meet the needs of the sector’s growth as a whole.

A message from the CEO to our partners

As Australia’s largest B2B publisher we have been looking at how we can best support our many industries through the changing COVID-19 situation.

We are committed to keeping our industries connected and supporting our clients and readers through this challenging time.

We recognise that meeting in person will be limited in the months ahead. Major conferences and events have been postponed for the next six months, including some of our own. Many companies are discouraging face-to-face meetings, and organising for team members to work from home.

With the potential for companies and individuals to become isolated we recognise communication within the industry has never been more important. Fortunately, through our media brands we are in a position to facilitate the necessary lines of communication that must be kept open between staff, suppliers, and clients.

We are in a strong position to support our industries through our media platforms: magazines, e-newsletters and websites. To that end, using print and digital platforms to communicate with the market has never been more important.

Prime Creative Media is committed to continuing our frequent communications. Our regular newsletters, web sites, and printed magazines will continue to be produced on schedule, with our entire team prepared to work remotely as needed. With so many other businesses moving to remote workplaces, we are now offering complimentary home address delivery of our publications to ensure continuity of service to our existing subscribers. Additionally we will offer three-month complimentary subscriptions to anyone else in the industry who would like a subscription to stay informed.

The economic challenges we face with COVID-19 are significant, but temporary. At Prime Creative Media we are taking a long-term view to our business, marketing, and investments, and it has been encouraging to hear this week from many clients who share our mindset.

We look forward to supporting our industries through our communication platforms in the coming months, so that our economy can push through this challenging time.

Please don’t hesitate to contact me directly to discuss your situation and how we can help.

Warm regards,

John Murphy
CEO
Prime Creative Media